- The ACS name and
logo are recognized by 98% of Americans!
- Americans believe
cancer is the single most important health problem they,
personally, could face in the future. (G)
- Over 40% of
Americans say they have contributed to the American Cancer
Society. (G)
- Based on a recent
Gallup Poll, one out of three Americans have heard of the RFL. (G)
- The ACS is the
most trusted source for accurate, up-to-date information on
cancer, even ahead of the personal physician. (G)
- The ACS is the
largest voluntary health organization in the world, raising $770
million last fiscal year (2001) - (A). They have more than 25
million donors and over 2 million active volunteers.
- The ACS is the
largest private source of cancer research funding, and has funded
32 Nobel Prize Laureates. (W)
- 1.3 million
Americans will be diagnosed with cancer this year; more than
550,000 will die. ( C )
- According to the
2002 Cone Corporate Citizenship Study, 89 percent of Americans say
that in light of the Enron collapse and WorldCom financial
situation, it is more important than ever for companies to be
socially responsible, and more Americans than ever reported making
investment, purchasing and employment decisions to reward
companies that support community needs.
- According to the
Harvard Business review, at least 11 companies have developed
"context-focused" philanthropy, in which they closely integrate
their charitable work with their corporate missions.
- The 1999
Cone/Roper Cause-Related Trends Report indicates that 8 in 10
Americans have more positive image of companies with causes, and
two-thirds will switch brands because of that. Also, 80% of
consumer consistently report that they prefer companies to commit
to a specific cause for a long period of time, rather than making
a one-time contribution. 87% of employees at companies with cause
programs indicate a strong sense of loyalty to their employer.
- In the 1999
Millennium Poll on Corporate Social Responsibility, a global
opinion survey, two in three citizens wanted companies to go
beyond their traditional business and profit- making roles, to
contribute to broader societal goals. Moreover, over one in five
consumers reported either rewarding or punishing companies in the
marketplace within the past year based on their perceived social
performance.
- The 2000 Cone/
Roper Cause-Related Teen Survey showed that under the same
conditions, nearly nine in 10 teens would be likely to switch
brands and 85% would be likely to switch retailers.
- One third of
respondents to a Gallup Poll have heard of Relay For Life. (G)
- Over 1,650 new
Relay community sites have been added in the last five years.
- There are 3,803
Relays planned for 2003, and there are 3,131 counties in the US.
- Over one-third of
counties in the US have more than one Relay site.
- About half of all
Relays are less than five years old.
- In 2003 there will
be one Relay site for every 75,000 people.
- Every year there
will be more than 250,000 new participants in Relay.
- In 2002 63 Relays
were held on college campuses. In 2003 that number will double to
140 Relay events.
- Growth in Relay
income in 2002 was $31 million, a 15 percent increase.
- In 2000, Relay
passed the half billion-dollar mark in contributions raised.
- In 2001, total
contributions raised by Relay since its inception increased to
$732 million.
- Relay For Life
will reach one billion dollars in total contributions during the
spring of 2003.
- Relay For Life is
held in nine countries: Australia, Canada, Great Britain, Ireland,
New Zealand, Republic of the Marshall Islands, Scotland,
Singapore, United States. In 2003 Relays are planned to debut in
Mexico, Argentina, Jamaica, Taiwan and Romania.
An additional 17
foreign cancer organizations are interested in starting their own
Relays and in the developmental stages.
The mission of ACS is
to eliminate cancer as a major health problem by preventing cancer,
saving lives through early detection, and reducing suffering from
cancer through research, education, advocacy and community service.
Sources:
G = 2000 Gallup Image Study
W =
www.cancer.org
A = 2001 Annual Report
B = 2001 Book of Stats
C = 2002 Cancer Facts & Figures
<< BACK |
