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RELAY DICTIONARY
2015
Goals To reduce overall age-adjusted cancer mortality
by 50% and overall cancer incidence by 25%. To improve
the overall quality of life for cancer survivors. To
save 5 million lives. Relay For Life supports this goal.
A
ACS
Action Network The Societys volunteer corps
interested in making cancer a public health priority,
especially for our lawmakers
ACS
Graphic Standards The American Cancer Society image is
based on clear, consistent messages. To achieve this,
stringent guidelines have been placed on the use of the
American Cancer Society logo and the Relay For Life
logo. Graphic standards refer to color, placement and
size of the logos as well as the quality of the
materials that are produced. These standards must be
adhered to continuously so that no matter who is
creating the material, the quality and look are
consistent.
ACS
Mission The Nationwide voluntary health organization
dedicated to eliminating cancer as a major health
problem by preventing cancer, saving lives from cancer,
and diminishing suffering from cancer
through research,
education, advocacy, and service.
Active
For Life Active For Life is a flexible 10-week program
that encourages people to be more active on a regular
basis.
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Bank
Night A Relay activity that is held one to two weeks
prior to the event to encourage team captains to turn in
their team monies, pick-up event T-shirts, choose
campsites locations, share event information and
motivate for the upcoming event.
Basic
Research Seeks to answer fundamental questions about
the development and the nature of cancer; it is usually
carried out through laboratory studies, with cells
growing in culture dishes or with primitive organisms
such as fruit flies and worms.
Behavioral Research Understanding and improving the
motivational factors in cancer prevention and screening,
social and emotional impact of cancer and its treatment.
Example:
Why are African-American women reluctant to be screened
for breast cancer, and how can we motivate them to go
for mammograms?
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Cancer
The uncontrollable growth and accumulation of abnormal
cells.
Cancer
Control Education Cancer Control Education on ACS
early detection and prevention guidelines, programs on
tobacco, breast, prostate, colorectal education, and
highlights of Tell a Friend, Man to Man, Reach to
Recovery, research, advocacy, survivorship and cancer
information. Relay Cancer Control is a standard for all
Relay For Life events.
Cancer
Control Research Investigates how scientifically
obtained information about prevention, early detection,
early diagnosis, state-of-the-art treatment, or
rehabilitation can be efficiently and effectively
applied to defined groups of people, or at the community
level, to reduce the burden (new cases, deaths, economic
costs) of cancer. Testing the effectiveness of
Tell-A-Friend to persuade women to get mammograms is an
example of cancer control research.
Cancer
Incidence and End Results -An Illinois Division
Committee that conducts epidemology and surveillance
research. Studies cancer trends, cancer related
behavior, cancer patient care and shares the information
with the medical community and public. Surveillance
research identifies if progress is being made against
cancer, where it is best to spend ACS dollars and
efforts, and what type of care cancer patients are
receiving.
Cancer
Smart Shop An organized tent or location where cancer
awareness education, volunteer opportunities, activities
and resources are available at Relay. Smart Shops
dont have to be limited to a tent-education can take
place everywhere at the Relay.
Cancer
Survivor In medical terms is 5 years after remission.
In Relay terms, anyone from moment of diagnosis is
invited as a cancer survivor to participate.
CID
Cancer Information Database. This database contains
thousands of pages of cancer related information, as
well as information about other organizations offering
cancer information and support, local resources, etc.
This information is provided free by calling
1-800-ACS-2345 or
www.cancer.org.
CI & R
Illinois Division Committee whose goal is to reduce the
effects of cancer by providing information, local
resource referrals and supportive programs to cancer
patients, survivors, their families, health care
professionals and the public.
Clinical
Research Uses human subjects or materials and has
direct application to the prevention, diagnosis, or
treatment of cancer in the people being studied. Human
studies are usually called clinical trials, and are
divided into three main phases:
Phase I: Testing the safety of the research
treatment in small numbers of patients who have failed
all other treatments.
Phase II: Testing the efficacy of the research
treatment against various types of cancer, again with
small numbers of patients.
Phase III: Ideally comparing the effectiveness of
the new treatment with that of the current standard
treatment in a large number of patients under
conditions where neither the patient nor the physician
knows which treatment is being given (Because of
duration and expense of Phase III clinical trials, ACS
does not usually support Phase II clinical trials).
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Division
The American Cancer Society is divided into divisions.
There are 17 divisions in the United States. Many
divisions serve multiple states. We are in the Illinois
Division of the American Cancer Society.
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Early
Detection The ACS early detection guidelines for breast
health education target women, age 40 years and over for
annual mammography combined with clinical and
self-breast exam. For prostate health, early detection
guidelines focus on men 50 years and over and African
American men 45 years and over to encourage them to
speak with a provider on beginning annual PSA and DRE.
It is important that men in these age groups discuss the
relevancy of prostate screening.
Early
detection guidelines for good colon health include:
American
Cancer Society recommends that all men and women, after
age 50 begin regular colon testing. There are a variety
of screening options:
- Annual
FOBT *(Fecal Occult Blood TEST) combined with Flexible
Sigmoidoscopy every 5 yr
- Double
Contrast Barium Enema every 5 years.
- Total
Colon Test, including Colonoscopy every 10 years
- Annual
FOBT alone with out benefit of Flex Sigmoidoscopy is
not the preferred method.
Epidemiological Research The study of disease
occurrence in populations, with the goal of determining
the association of disease with risk factors to be
avoided or preventive strategies to be encouraged.
Extra
Mural Grants Awards given to researchers and health
professionals working in hospitals, universities and
research institutions across the country who are not
employees of the American Cancer Society.
Extra
Mural Research The peer to peer research program that
national coordinates to award research grant to the most
talented researchers.
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Fundraising Clubs Provide standard recognition system
for Relay For Life teams in Illinois based on set
fundraising levels.
Fundraising Club Criteria To be eligible for club
recognition maximum 12 team members, team commitment
money received by closing of registration, donations
only qualify. (no sponsorship, luminaria, team fee)
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Gordon Klatt Founder of Relay For Life. Started Relay
For Life in Tacoma, Washington in 1985 by running around
a track for 24 hours straight by himself. It was
originally called the City of Destiny Classic.
Great
American Low-Fat Pig-Out (GALPO) Third Thursday in
March. An American Cancer Soceity event to bring
nutrition awareness and promote healthy eating. Local
events are planned by unit boards to encourage
participation and media coverage.
Great
American Smokeout (GASO) The third Thursday in
November. American Cancer Soceity provides the
opportunity for smokers to give up smoking for one day
that may lead to the rest of their lives. Local events
are planned by unit boards to encourage participation
and media coverage.
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Health
Policy Research Investigates the creation and effects
of laws and public policies that affect people who are
making health decisions related to cancer control. One
of our health policy grantees is examining the
association of campaign contributions from tobacco
interests on the voting behavior of state legislators on
tobacco issues.
Heart of
Relay Award A national award that highlights a best
Relay practice in the following categories: Diversity,
cancer control, advocacy, survivorship, volunteerism,
and research.
Health
Professionals Physicians, psychologists, nurses,
social workers, medical technologists, and others who
are specifically educated, trained, and licensed to deal
with matters relating to health.
Health
Services Research Also called research on access to
care, deals with the ways people interface with health
care delivery systems. It investigates barriers to
health care and the differing, and often changing, needs
of patients due to changes in the health care system.
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Illinois
Cancer News An Illinois Division publication that
highlights all American Cancer Society activities across
the state.
The
Illinois Division Research Program The Illinois
Division Research Program is committed to funding the
research of promising young researchers at Illinois
academic research institutions. Donors can sponsor a
young researcher in Illinois. Illinois is the only
division with an independent research program.
In-Kind
Sponsorship A donation of services or products that
the Relay would otherwise need to pay. In-kind sponsors
may receive access to the event or marketing outlets
based on the value of the sponsorship.
Intramural Grants Research carried out by individuals
employed by the American Cancer Society.
J
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Kick-Off
An event that is held prior to the Relay to generate
excitement by the host community and introduce
registered Relay teams, Relay chairs and sponsors. A
great party and celebration!!
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Luminaria
Donation Each Relay sets a price for a luminaria
donation. Luminaria can be purchased in honor of or
in memory of a loved one touched by cancer. Luminaria
donations do not count towards individual or team
totals.
Luminaria
Ceremony A Relay ceremony that takes place at dusk
where luminaria bags purchased in honor of or in
memory of a loved one touched by cancer are lit.
Special activities remembering and honoring those people
may also occur.
Leadership Summit An annual national regional Relay
conference involving multiple divisions. Illinois sends
a delegation to be trained and return to Illinois and
train the rest of the state.
Lobby Day
ACS advocates lobby legislators in Springfield and
Washington D.C. annually to move cancer-related
legislation in the forefront of the legislatures
nationwide.
Look Good
...Feel Better A partnership between the American
Cancer Society and National Cosmetology Association.
Volunteer cosmetologists offer complimentary beauty
consultations for patients with cancer to help them Look
Good and Feel Better.
Look
Alike Relay For Life is now the largest fund raising
event in the country, therefore other groups may produce
events that look alike. Report any look alike events
to your ACS staff person.
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Man To
Man A prostate cancer survivor support network
offering patients and loved ones education and coping
skills needed after a recent diagnosis of prostate
cancer.
MAXX
The American Cancer Society donor management database
and centralized donor receipting system.
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National
Cancer Information Center Made possible, in part, by
donations to Relay For Life. Located in Austin, Texas
the NCIC is open 24/7/365 to answer calls from
1-800-ACS-2345. Skilled operators can answer any
questions and even refer a caller back to their local
office.
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Overnight
In Relay terms is an event that starts before the sun
goes down and ends after the sun comes up. This is a
Relay standard. Most events last 24hours.
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Per
Capita Divide the amount raised in a Relay Event by
the population in your geographic region. Used for
national fundraising awards.
Prevention The ACS prevention guidelines for tobacco
intervention education target children ages 9-18 years
with smoke-free education on the dangers of tobacco use.
For skin,
children ages 9-18 years are targeted for sunscreen
education and the importance of sun protective clothing
and awareness on the hazards of UV rays.
For
nutrition, children ages 9-12 years are targeted for
education on healthy foods and exercise for good health.
The
American Cancer Society also recommends moderate levels
of physical activity at least 30 minutes a day for all
men and women.
Psychological Research The study of the emotional and
social impact of cancer and its treatment on
individuals, their families, and their caregivers.
Example: How does one deal with the fatigue and
sexual problems that come with cancer treatment? Do
long term survivors still have problems related to
their disease, for example learning disabilities or
job discrimination?
Pre-Clinical Research Is clinically relevant research
that aims primarily at providing results that are
intended to be applicable to prevention, diagnosis or
treatment of human cancers, or the rehabilitation of the
cancer patient, but are not yet ready for human use. An
example would be testing of a new drug in mice, or using
human tissue samples to search for new genes.
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Reach to
Recovery A breast cancer support volunteer network
offering women education and coping skills needed to
deal with a recent diagnosis of breast cancer.
Relay
Academy A Local Relay training hosted by the
individual Regions for Relay volunteers and staff.
Relayer
Anyone who participates, plans or volunteers at a Relay
For Life.
Relay
Brand The signature purple and pink Relay For Life
logo. It signifies that a Relay event meets all the
standards and benefits the American Cancer Society.
Relay
Business Unit National staff team. They work with a
national task force of volunteers, coordinate regional
trainings, and negotiate national sponsors.
Relay
Casual Attire that deems wearing of Relay For Life
Apparel or colors.
Relay
Colors All items with the Relay Logo should use the
following guidelines: RELAY FOR LIFE PMS 2607 purple.
ACS logo PMS 200 red, PMS 286 blue, PMS 186 30%
screen. The logo can also be all white, all black or
reversed out in black or white.
Relay
Dollars A motivational tool used to encourage
participation by teams. Dollars can be given for
attending meetings, participating in Relay activities.
They are used at the Relay Store.
Relay
Academy A regional Relay training for all Relay
volunteers within a designated area in Illinois.
Relay For
Life The signature activity for the American Cancer
Society. Relay For Life is not just a fundraiser, it is
about a community that takes up the fight. All Relay For
Life events incorporate the Relay Standards.
Relay
Junkie Anyone that can say yes to one or more of these
scenarios; I own more than twelve items with the Relay
Logo; I have attended Relays other than my own; I wake
up in the middle of the night to write down an idea to
make our Relay better; I invite everyone I meet to join
a Relay; I can repeat the Virginia Beach video by heart.
Relay
Rally A one-hour rally used to introduce Relay to a
new community or to recruit new committee members, team
captains, sponsors to an existing event.
Relay
Recommendations Successful Relay For Life events
incorporate these recommendations. Sponsorship, Team
and/or individual incentives, expense ratio of 10 15%,
event newsletter, team captain meetings, bank nights,
Relay Rally and/or Relay Kick-off event.
Relay
Sighting Seeing gear or meeting a fellow Relayer in a
setting other than your hometown. I.e.: On a volcano in
Hawaii.
Relay
Standards - All Relay For Life events who meet the
following standards have the right to use the Relay For
Life logo. Overnight, opening and closing ceremonies,
luminaria ceremony, survivor activities, cancer control
activities, team registration/commitment fee, graphic
standards on logo and tobacco-free environment.
Relay
Store A part of Relay event and trainings.
Participants and volunteers can purchase items with the
Relay For Life logo to supplement their Relay wardrobe
in order to create new Relay Junkies. Generally not an
income source for a Relay, but a service for the
participants and a method to market the Relay.
Relay
Task Force An appointed team of staff and volunteers
that serve a three-year term. They are charged to be a
liaison between volunteers, Illinois Division, Field
Offices and National. To empower volunteers to be a
successful as they can be. To initiate networking
between Relay Volunteers throughout the state and
country. To enrich and continue the growth of Relay in
Illinois.
Relay
Team A group of not more than 10 12 individuals who
have paid their commitment fee and raised more than
$1,000.
Relay
Tracking A year round national newsletter that
highlights Relay activities around the country.
Relay
University An annual Statewide training for Relay
leaders and staff.
RETS
Relay Event Tracking System. A computer system developed
to track all aspects of a Relay Event and interface with
MAXX.
Road to
Recovery A volunteer transportation program offering
cancer patients rides to and from cancer treatment.
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Signature
Weekend Relay For Life has a signature weekend. It is
the weekend after Mothers Day every May.
Special
Friends A support program for children aged 7 15
affected by cancer. This program pairs two medical
students to one youth cancer patient and the cancer
patients siblings to offer friendship and support.
Sponsorship A cash donation to a Relay in return for
access to the event and its marketing outlets.
Surveillance Research Surveying, or collecting and
interpreting patterns of disease occurrence, deaths,
risk behaviors, and cancer care; measuring trends over
time, in specific geographical locations, with emphasis
on age, sex, ethnicity, and socio-economic status.
Example:
More teenage girls are taking up smoking more than ever
beforethis will probably result in increased deaths
from lung cancer in women 20 years from now.
Surveillance Research supplies the data in Cancer Facts
and Figures.
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Target
Populations Demographic groups that have been
identified to reduce the incidence of cancer.
Team
Mentoring Focused attention to retain and develop
existing teams.
Team
Minimum Each Relay For Life team raises a minimum of
$1,000 or $100 per team member.
Team
Commitment Fee A Relay standard. A fee charged to all
Relay For Life teams to reserve their place in the
event. The commitment fee helps cover the direct
expenses of the event. The average commitment fee is
$100.
Tell A
Friend Tell a Friend is a national, evidence based
program that advocates the importance of mammography
through peer to peer education. Volunteer callers are
recruited and trained to provide early detection
guidelines and information on the importance of an
annual mammogram for women age 40 years and over.
Callers contact their friends, family and/or community
members to discuss mammography and local resource
information.
Terry
Zahn The voice of Relay. Terry was the mastermind
behind the Virginia Beach Relay For Life video.
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Underwriting An individual or a company agree to pay
to cover a specific event expense. The bill is forwarded
directly to the donor. The donor writes the check
directly to the vendor and NOT to the American Cancer
Society.
Unit
Board Unit Board of Directors are charged with
implementing the American Cancer Society mission in
every town in Illinois. Each unit board represents a
geographic region in Illinois
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Workplace
Giving The American Cancer Society Workplace Giving
Program. It is a payroll deduction program that enables
employees to make contributions to any
government-approved, 501C(3) charity they choose
including the United Way at absolutely no cost to
employee or the company. The American Cancer Society
does not receive any funds from the United Way in
Illinois.
Walk Talk
An Illinois Division Relay Newsletter that highlights
Relay on the state level and local level. Can be edited
for local Relay use as a communication tool for team
captains and members, sponsors, committee members and
volunteers.
www.cancer.org. The
ACS web page that offers cancer information and an
opportunity to access other useful cancer resources.
www.cancersurvivorsnetwork.org.
ACS web resource for cancer survivors and loved ones.
Also available via telephone (toll free) at 800- HOPE.
www.il.cancer.org.
The Illinois Division web page.
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Youth
Rallies Usually held on the Great American Smokeout.
Unit Boards develop programs aimed at keeping youth from
starting to smoke.
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